Associated British Foods

A new look website increased graduate website engagement and interaction.

Output:

Digital, UI/UX, Development

Challenge:

Update the look and feel of Associated British Foods’ graduate recruitment site. Integrate user search forms with analytics to help Associated British Foods better understand their user interests.

Response:

A fresh approach from the ground up to bring the new site on-brand and up to date with a fully responsive, content managed solution. A light and airy user interface and people-centric photoshoot increased graduate engagement, and interaction analytics helps Associated British Foods keep improving their graduate programme schemes.

www.abf-grocery-grads.com

“The team at Subism did a fantastic job of re-working our website and are always keen to provide information and support. They have been very responsive to any updates or changes requested and we look forward to continuing to work with them”.

Mari Pugh, ABF Grocery