M&C Saatchi

Revamp, rename, rebrand the M&C Saatchi TV department.

Output:

Branding, Digital, Art Direction

Challenge:

Rebrand M&C Saatchi TV department to become the new M&C Saatchi FILM and then have an impact on people's inboxes.

Response:

We were approached by M&C Saatchi to look at giving their TV department a new look. Working with the M&C Saatchi ethos of ‘Brutal Simplicity’ we developed a strong yet simple look which then evolved into a creative visual language across regular HTML email campaigns.

These guys are great. We continue to work with the Subism team on a range of projects and excited to see what we can do together in the future!

Bruce McKelvie, Head of Film